This letter was sent to Rabbi Menachem Zev Greenglass, one of the prominent leaders of the Lubavitch community of Montreal.

B”H, 13 Elul, 5702

Greetings and blessings,

I was grateful to receive the two letters [you sent]. Surely, you have received the maamarim and the pamphlets which were sent to you.

Together with this letter, I am sending a clipping from the Morgen Journal which includes a write-up on the activities of Machne Israel.

Since the days of Elul and the upcoming High Holidays are most appropriate for a campaign concerning the spiritual matters in which Machne Israel is involved, [I ask that] you make an effort that the enclosed write-up, or a similar one, be printed in the paper The Canadian Eagle.

It is my strong hope that you and your colleagues will immediately begin vibrant activity in all the concerns of Machne Israel, for this is of immediate urgency, and G‑d will assist you. Let me suggest certain fundamental points with regard to these efforts:

a) To hang up the digest of the farbrengen of Acharon Shel Pesach on the walls of shuls. If possible, it is desirable that this digest be printed in the newspaper in part or in its entirety before Rosh HaShanah.

b) To send out the letter concerning the Society for [the Recitation of] Tehillim (Psalms) to all the synagogues in your country. To synagogues in which you have acquaintances, it would be helpful if you would also include a personal letter of your own.

c) To spread the concept of purifying the air [by refining its spiritual content] through the review of the words of the Torah by heart everywhere. In particular, this applies with regard to reviewing mishnayos by heart.

d) To utilize the days of Selichos and the Ten Days of Repentance for a campaign in synagogues and the like to arouse people to teshuvah, making it known that this era is “the birth pangs of Mashiach [described by our Sages],1 and that we have the promise “Immediately to Redemption” through [our efforts of] “Immediately to teshuvah.”

Needless to say, [the manner in which the above is communicated] must be appropriate to the conditions of your country and locale. [In this,] rely on your own understanding.

If it will assist your work, you may announce that a branch of Machne Israel has been opened in your country and is located at the following address — preferably, the address should not be that of the yeshivah, so that this will emphasize that [these efforts] are not at all the initiative of any particular camp — and that you have been appointed as the director of the executive committee of Machne Israel in your country.

It is, however, desirable that everyone should have a direct connection here, [i.e., to the Rebbe,] so that any difficult matters can be clarified immediately with my revered father-in-law, the Rebbe shlita.

We are preparing a collection of letters from the Rebbe shlita on the above matters, and will send it to you when it is printed. Please advise how many copies should be sent.

With blessings that you be inscribed for a good year. May we merit the fulfillment of the promise “Immediately to teshuvah, immediately to Redemption. With most warm regards and wishes for an inscription for a good year to all of your colleagues.

M. Schneerson

Chairman of the Executive Committee