A program at the International Conference of Chabad-Lubavitch Women Emissaries honoring the legacy and ongoing influence of Rebbetzin Chaya Mushka Schneerson, of righteous memory, will be broadcast worldwide on Sunday, Jan. 23. from 8:30 p.m. to 10 p.m., corresponding to the anniversary of the Rebbetzin’s passing on 22 Shevat, which begins Sunday at nightfall.

An international audience will join the thousands of leaders and role models in communities around the globe who are joining together this week—mostly online—for the conference (Kinus Hashluchos in Hebrew), which encompasses four days of camaraderie, bonding, learning and inspiration as they reconnect with their sister emissaries on six continents and more than 100 countries and territories.

The program will begin with the reciting of Psalms led by Chaya Chourke of Tel Aviv, followed by an introduction to the evening by Rabbi Moshe Kotlarksy, vice chairman of Merkos L’Inyonei Chinuch—the educational arm of the Chabad-Lubavitch movement—who will speak about how the emissaries are connected to the Rebbetzin in all that they do.

A video tribute to the Rebbetzin will be followed by a talk by Chanie Krasnianki of New York, N.Y. who will give an overview of how one particular talk (sicha, in Hebrew) by the Rebbe—Rabbi Menachem M. Schneerson, of righteous memory—sets the tone for these unique times. Brocha Sapochkinsky of Westlake Village, Calif., will talk about the women emissaries of our generation, and Chanie Rosenblum of Pittsburgh will detail the “Love, Warmth and Joy of Yiddishkeit.” There will be musical interludes throughout the program.

The thousands of women leaders taking part in the conference stand at the forefront of Chabad’s staggering growth, including over the course of the coronavirus pandemic, which saw more than $100 million raised in Chabad capital campaigns across the country. Those figures dovetail with the findings of the Pew Research Center’s 2021 study of Jewish American life that two in five Jewish adults (38 percent, or 2.2 million people) report engaging with Chabad-Lubavitch. The Pew data also shows that Chabad attracts a diverse population from across the Jewish spectrum.

The program on Sunday, Jan. 23, from 8:30 p.m. to 10 p.m., can be viewed here.