Keeping kosher is a basic aspect of Jewish life. It imbues eating—one of our most essential human needs—with higher purpose.

So transformative is the power of kashrut that the Lubavitcher Rebbe—Rabbi Menachem Mendel Schneerson, of righteous memory—listed it on his 10-point mitzvah campaign.

But do you find the laws of kashrut to be somewhat confusing?

If you answered yes, we’re excited to share a new video that cuts through the confusion and helps clarify the basics of kosher cooking and eating.

We think you’re going to love it!

Using fresh visuals and engaging animation by director Stu Hershey Sufrin, the video is part of an ongoing web series exploring the basic “what’s and why’s” of Jewish life.

You can watch the video below (we’d love to hear your thoughts, please let us know in the comments!):